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Why Sun Grown Cannabis Deserves More Respect — And What We’re Doing About It

  • abaukham2
  • 2 days ago
  • 3 min read

In today’s cannabis landscape, indoor flower often gets all the love. It’s meticulously grown, beautifully trimmed, and tightly controlled — and there’s no denying its quality. We have reviewed some exceptional indoor and even greenhouse grown cannabis. But the idea that great cannabis can only be grown indoors is outdated.

Cannabis plants with purple-tinged leaves surround a "Sun Certified Leven Approved" logo. Green foliage background, calm mood.
Our Mission to Revitalize the Awareness Around Sun Grown Cannabis

At Leven Therapeutics, we believe it’s time to give sun-grown cannabis the respect it deserves.


Sun-Grown Craft: Nature’s Signature


Sun-grown cannabis isn’t just “outdoor” — it’s an experience. It’s the smell of pine and citrus hanging in the warm air as you walk a winding path between rows of flowering plants, golden light spilling across the field. It’s the pulse of generations who’ve farmed this land with care, coaxing rich, terpene-loaded flower from the earth without force — just patience, sunlight, and skill.


This is craft at its finest. Grown with the rhythm of nature, not the hum of machinery. It’s small-batch, hands-on, and deeply intentional — each harvest reflecting the subtle fingerprints of soil, season, and soul.


Like a top-shelf wine or a single-origin coffee, every cultivar carries a sense of place. It’s not mass-produced. It’s curated. Living proof that when nature leads and humans listen, something truly special grows.

Cannabis plants with lush green leaves and dense buds, surrounded by netting for support. The scene is vibrant and abundant.
The power of the sun bringing out unique expressions

Sustainability Isn’t a Trend — It’s the Future


Outdoor cultivation embraces the ultimate life force: the sun. Instead of relying on synthetic lights and intensive infrastructure, sun-grown cannabis harnesses natural energy, working in harmony with the rhythms of the earth. This method supports biodiversity, nurtures soil health, and dramatically reduces energy consumption and carbon emissions — making it one of the most sustainable forms of cultivation available today.


As global markets — and conscious consumers — increasingly prioritize environmental responsibility, we believe sun-grown flower isn’t just relevant, it’s essential. It offers a cleaner, greener path forward for the cannabis industry.


Yet in Canada, despite its environmental and artisanal advantages, outdoor flower has often been misunderstood or undervalued. Pushed aside in favor of indoor metrics and lab scores, the true depth of its quality — its aroma, its expression of terroir, its craftsmanship — has too often gone unrecognized.


That’s something we’re actively changing at Leven. We’re shining a spotlight on the producers who do things differently, and better. We’re celebrating sun-grown as premium, not secondary. And we’re inviting the world to walk those fields with us — and smell the difference for themselves.


Introducing: The SUN CERTIFIED Program


We recently launched Sun Certified, a program by Leven Therapeutics that identifies and validates Canada’s best outdoor cannabis growers — with a focus on terpene content, visuals, consistency, and sustainable cultivation practices, including post harvesting techniques.


Think Ridgeline Farms from Humboldt, but north of the border.


Our mission is to connect craft outdoor flower with buyers who value quality and story — whether you are a Canadian brand or from the international medical markets. When you see the Sun Certified seal, it means you’re looking at clean, compliant, sun-grown cannabis from top-tier outdoor producers.

Rows of cannabis plants in a greenhouse with overhead fans. The setting is bright and structured. Plants are lush and orderly.
Sun Certified Greenhouse at its best

What’s Next


We’re actively onboarding new farms across Canada that align with our quality and ethos. We’re also working with brands who want to put Sun Certified flower in their bags — and bring premium outdoor back into the spotlight.


If you’re a grower or brand that believes in the power of sun-grown, we’d love to connect. The future is bright — and it’s powered by the sun.


👉 Learn more about Sun Certified



Andrew Baukham - Leven Therapeutics.

Floating cannabis magazine covers in a greenhouse setting, featuring photos of plants and people. Bold text with various colors highlights topics.
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DISCLAIMER: The information provided in this article is for general informational purposes only and is not intended as legal advice. While we strive to provide accurate and up-to-date content, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability, or availability of the information presented in this article. Any reliance you place on such information is strictly at your own risk. We will not be liable for any losses or damages, including without limitation, indirect or consequential losses or damages, arising from the use of or reliance on this information. For specific legal advice, please consult with a qualified legal professional. By reading this article, you acknowledge and agree to this disclaimer.

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